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We design the creation of a watch as an extraordinary adventure in which everyone can take part
Final technical arrangements and visiting the factory
On the agenda: technical challenges encountered, a visit to our partner’s workshops and the next steps of the project!
Continue readingThe best ANOMALY ever created
With its exclusive design and featuring a magnificent visible movement, the T4 is the most accomplished legacy of the iconic ANOMALY collection.
continue readingIt all started with a “What if”…
A community of enthusiasts
What if you could create a watchmaking brand without a budget or distribution network, just relying on the support of a community of enthusiasts?
Mechanical, quality and fair prices
What if you could buy a high-quality mechanical watch for a fair price?
Total transparency
What if you could know the origin and cost of all the parts, and even give your opinion and contribute to development?
The X41 Edition 6 in 3 key figures
Pre-orders for the X41 Edition 6 are now over, and what a success! Many of you have purchased an X41 and we’re delighted with the enthusiasm that these pre-orders have aroused. Check out the numbers behind this extraordinary edition.
continue readingFinal technical arrangements and visiting the factory
On the agenda: technical challenges encountered, a visit to our partner’s workshops and the next steps of the project!
Continue readingHigh quality. International Orchestration.
We’re fostering community power and calling on the best skilled watchmakers all around the world
to create watches with unbeatable value and magic for money.
Colorful new features!
2022 is off to a flying start. Having given you news on the Mecascape before offering up our Watch Winder collection for keeping your precious timepieces charged, the X41 is back with a 6th Edition! Discover all of the new features in this chapter.
continue readingThe X41 Edition 6 in 3 key figures
Pre-orders for the X41 Edition 6 are now over, and what a success! Many of you have purchased an X41 and we’re delighted with the enthusiasm that these pre-orders have aroused. Check out the numbers behind this extraordinary edition.
continue readingThey’re talking about us
Why join the adventure?
Experience the creation of a watchmaking brand from the inside
We share everything. The origin and costs of parts, development and strategy, as well as the ups and downs of a start-up.
Go behind the scenes of the watchmaking industry
We address sensitive subjects like overseas production, inflated prices and the gray market, and distribution networks.
Follow from a distance or give your opinion
The more you get involved, the more you will benefit from special privileges and offers.